The interpretation of the principles of "green architecture" in the concept of transregional mono-stylism company “skidmore, owings and merrill”
DOI:
https://doi.org/10.51301/vest.su.2021.v143.i1.26Keywords:
green architecture, energy efficiency, wind generators, solar panels, corporate identity, creative concept.Abstract
The concept of trans-regional monostilism is considered in the work of Skidmore, Owings & Merrill, which is considered on the example of 22 works. One of the oldest companies in the modern architectural market – «Skidmore, Owings & Merrill» – has consistently interpreted the concept of "International style" for more than eighty years, focusing on the work of L.Mies van der Rohe. The visual lightness of glass and metal surfaces formed by standard, unified elements, the relative simplicity of the shape geometry, and the accentuated utilitarianism have become recognizable features of the company's corporate identity. Additional aspects for shaping are provided by the interpretation of techniques for improving the energy efficiency of buildings.
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